{"id":4068,"date":"2014-07-02T14:41:54","date_gmt":"2014-07-02T14:41:54","guid":{"rendered":"http:\/\/www.florentinefilms.com\/sherman\/?p=4068"},"modified":"2014-07-02T14:41:54","modified_gmt":"2014-07-02T14:41:54","slug":"american-brew","status":"publish","type":"post","link":"https:\/\/www.florentinefilms.com\/sherman\/2014\/07\/02\/american-brew\/","title":{"rendered":"The American Brew documentary"},"content":{"rendered":"

\u00a0The American Brew<\/span><\/h1>\n

the rich and surpising\u00a0history of beer in America<\/span><\/h2>\n

Now streaming online for the first time<\/span><\/a><\/span><\/h3>\n

Did you know the Pilgrims were not supposed to land at Plymouth rock? Learn how Germans changed America’s taste for beer in the 19th Century and why\u00a0they became the scapegoats that\u00a0begin Prohibition.Who were the first innovators? See craft brewers like Dick Cantwell\u00a0at Elysian in Seattle make a small-batch jasmine IPA. Hear\u00a0Fritz Maytag talk about taking over the failing\u00a0Anchor Steam Brewery\u00a0in San Francisco. Trying to sell that beer he tells us, “I went to a German beer garden and the owner said, ‘Yes, I know that beer. It’s terrible beer.'” Fritz laughs as he remembers, “It was about that time I realized it’s really hard to sell bad beer.” But it wasn’t bad for long. Even though his friends in the beer business at the time thought he was “crazy” for making what would become among the first craft beers. \u00a0And, Ken Grossman recounts buying used dairy machinery to get going as a home brewer that became Sierra Nevada. “We dumped a dozen commercial sized batches before we got it right. Vinnie Cirluzo evaluates his oaky, wine barrels that are acquired from chardonnay vintners at Russian River: “It tastes more like chardonnay than beer right now. We may have to blend\u00a0some other brew back in.” Brewmaster Garett Oliver takes viewers\u00a0on a tour of his Brooklyn Brewery. Legendary journalist Michael Jordan pontificates about all aspects of beer brewing, critiquing \u2013 “it’s okay for wine tasters to talk about characteristics, why isn’t it okay for beer drinkers?”\u00a0Our cameras are even allowed to witness the judging of the annual Craft Brewers Conference. It’s an action packed, informative, and entertaining hour.<\/p>\n

“To understand America, one must know beer not baseball<\/p>\n

The American Brew<\/em> explains with wit and insight our infatuation with beer in it’s infinite variety.”<\/p>\n

Dick Krek, The Denver Post<\/p>\n

\"Barley

Barley Field, northern Idaho<\/p><\/div>\n

 <\/p>\n

\"Roger

Roger Sherman filming hop harvest, northern Idaho<\/p><\/div>\n

 <\/p>\n

\"Beer

Beer making process<\/p><\/div>\n

 <\/p>\n

\"legendary

Legendary beer writer Michael Jordan<\/p><\/div>\n

 <\/p>\n

\"Garett

Garett Oliver brewmaster Brooklyn Brewery<\/p><\/div>\n

 <\/p>\n

\"Director

Director Roger Sherman, Producer Jesse Sweet interview Daniel Bradford & Julie Johnson of All About Beer<\/p><\/div>\n

 <\/p>\n

\"Gabriel

Gabriel Kreuther, Alsatian chef at The Modern<\/p><\/div>\n

\"people

“Cheese Wars” which goes better with cheese, beer or wine?<\/p><\/div>\n

In the DVD extras is a scene we call “Cheese Wars.” Two sommeliers one choosing beer, the other wine match particular cheeses with beer and wine. A group of enthusiastic drinkers sip, taste and vote. In this session, beer won handily and we didn’t pay off the audience. It seems the bubbles of beer cleanse the palate\u00a0so that the flavor of cheese can be enjoyed more than when eating it while drinking wine.<\/p>\n

 <\/p>\n

\"Vinnie

Vinnie Cilurzo, owner\/brewmaster, Russian River Brewery, Sonoma, CA<\/p><\/div>\n

 <\/p>\n

\"Paul

Paul Brady, beer memorabilia collector<\/p><\/div>\n

 <\/p>\n

\"Colonial

Colonial Williamsburg brewmasters<\/p><\/div>\n

 <\/p>\n

\"Director\/camera

Director\/camera Roger Sherman films hop harvest in northern Idaho<\/p><\/div>\n

 <\/p>\n

\"Fritz

Fritz Maytag, founder, Anchor Steam Brewery, San Francisco<\/p><\/div>\n

\"Carol

Carol Stoudt, owner\/brewmaster Stoudts<\/p><\/div>\n

 <\/p>\n

WATCH IT NOW ONLINE<\/a><\/h2>\n

 <\/p>\n

Or get the DVD with LOTS of EXTRAS: interviews, additional scenes…<\/a><\/h2>\n

and, please let us know what you think!<\/h3>\n","protected":false},"excerpt":{"rendered":"

Did you know the Pilgrims were not supposed to land at Plymouth rock? Why did early German brewers end up in the mid-West? See craft brewers making designer brews like Dick Cantwell’s jasmine IPA at Elysian in Seattle. Hear Fritz Maytag talk about starting Anchor Steam in San Francisco and Ken Grossman’s story of buying used dairy machinery to get going as a home brewer that became Sierra Nevada. Vinnie Cirluzo shows his oaky chardonnay barrels at Russian River, and Garett Oliver takes viewers on a tour of his Brooklyn Brewery. Legendary journalist Michael Jordan pontificates about all aspects of beer brewing, drinking, the business. Visit the big three breweries Anheuser Busch, Miller and Coors. It’s an action packed, informative, entertaining hour.<\/p>\n

“To understand America, one must know beer not baseball The American Brew explains with wit and insight our infatuation with beer in it’s infinite variety.” Dick Krek, The Denver Post<\/p>\n","protected":false},"author":2,"featured_media":4070,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[3],"tags":[287,288,289,290,291,292,293,294,295,260,296,297,298,299,300,301,302,303,304,305,264,214,265,306,268,307,308,309,226,61,310,311,312,313,314,315,280,316,317,318,319,320,321,322,182,323,286,156],"class_list":["post-4068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conversations","tag-action","tag-all-about-beer","tag-america","tag-american","tag-american-brew","tag-anchor-steam","tag-barley","tag-beer","tag-beer-making","tag-best","tag-beverage","tag-brew","tag-brewery","tag-brooklyn-brewery","tag-cheese","tag-cheese-wars","tag-colonial-willisamsburg","tag-craft","tag-craft-beer","tag-daniel-bradford","tag-delicious","tag-documentary","tag-drink","tag-dvd","tag-eat","tag-elysian-brewery","tag-entertain","tag-entertainment","tag-film-2","tag-food","tag-gabriel-kreuther","tag-garret-oliver","tag-harvest","tag-history","tag-home-brewing","tag-hops","tag-interesting","tag-memorabilia","tag-michael-jordan","tag-online","tag-pbs","tag-russian-river-brewery","tag-sierra-nevada","tag-taste","tag-the-modern","tag-vinnie-cilurzo","tag-watch","tag-wine"],"yoast_head":"\nThe American Brew documentary - FlorentineFilms.com\/Sherman<\/title>\n<meta name=\"description\" content=\"The American Brew, the rich and surprising history of beer in America. 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